One billion
Total spent with ether.fi cards
$1,000,000,000
We crossed it at 12:06 UTC on 17 October 2026. Here's how we got there.
What you did with it
A billion dollars of everyday life
42,939Starbucks orders
49,531flight bookings
122,788hotel stays
24,966trips to the movies
773,271taxi and rideshare trips
$39.2Mon jewelry and watches, across 8,120 purchases
839,647fast-food orders
148,478bar tabs
28,904concert and show tickets
38,697gym and club payments
8,572trips to the florist
27,294pet shop and vet visits
It started small
5 purchases. $5.89.
On 27 November 2024, three cards made the first five card spends on-chain, for $5.89 in total. A month later, December closed at $126,393.
The climb
The first $100M took almost a year. The last took 22 days.
Total card spend, from $5.89 on 27 November 2024 to $1,000,000,000 on 17 October 2026. September 2026 alone added $128.8M.
- $100M7 Nov 2025345 days after the first spend
- $200M10 Jan 202664 days later
- $300M4 Mar 202653 days later
- $400M22 Apr 202649 days later
- $500M31 May 202639 days later
- $600M5 Jul 202635 days later
- $700M5 Aug 202631 days later
- $800M2 Sep 202628 days later
- $900M25 Sep 202623 days later
- $1B17 Oct 202622 days later
By the numbers
The whole ride
$1Bspent with ether.fi cards
12.6M+purchases
117,000+accounts that made a purchase
172,000cards that made a purchase
199countries
131currencies
$12.19median purchase, $80.22 average
62,997purchases on 1 Oct 2026, the busiest day
What we spent on
Eating out tops the list
Restaurants, cafés and bars took more than any other category. Jewelry and watches took $39M across just 8,120 purchases.
Fun facts
Little things, a lot of times
177,984payments to OpenAI and Anthropic
36Richard Mille purchases, $8.5M in total
$12.2Mspent on Airbnb stays
$635,863.79biggest single purchase, at a jewelry and watch store
62%of purchases were under $20. Purchases over $1,000 were 1% of the count and half the dollars.
Saturdaymost purchases of any day. Wednesday moved the most dollars.
111,541video game purchases
42,576haircuts and salon visits
And some of it came back
$25.3M
paid back to cardholders as cashback on the way to $1B.
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@ether_fi cardholders just crossed $1,000,000,000 in spend. View the story so far: ether.fi/one-billion
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